People are using mobile devices to share their experiences at your storefronts with friends. Venuelabs captures those customer experiences by location and transforms it into actionable local intelligence.
The development of VenueRank is in direct response to customer demand. With the tremendous consumer adoption of location-based services, brands that are tuning into all of these “customer signals” have consistently asked for our advice about how to interpret the overwhelming amount per location data.
VenueRank takes into consideration a wide array of location-based dimensions, including:
- Reach. How well is a storefront represented across the spectrum of services.
- Engagement. The frequency and levels of customer engagement at the storefront level.
- Community. The size and influence of a storefront’s community across the different services.
Customer Happiness. The sentiment of customers at the storefront.
Not only will VenueRank provide an at-a-glance view of these things, but our users will also be able to track how this score changes over time, in addition to looking at the average score across storefronts, regions, as well as across the brand as a whole. Actually, we think this is just the beginning of enabling some very powerful use cases that we know our customers care about.
